Stan Phelps walks the walk. He stands out in the sea of sameness by modeling his own Differentiated Experience (DX) message: differentiation isn’t just about what you say; it’s about what you do and, more importantly, how and why you do it. With a unique collection of 5,000+ case studies on customer, employee, and brand experience, Stan engages audiences with learning-based experiences that inform, inspire, and drive action. He challenges audiences to think differently, exploring new opportunities for success in a rapidly changing world.

A show-and-tell speaker, Stan empowers audiences to take meaningful action that delivers bottom-line impact. He’s a champion of the idea that purposeful DX wins the hearts of employees and customers, ultimately boosting loyalty,retention, referrals, and results.

Stan is a Forbes Contributor, TEDx Speaker, IBM Futurist, Certified Speaking Professional, Virtual Master Presenter, Global Speaking Fellow, and best-selling author of 20 books, including the Goldfish series that begins with Purple Goldfish 2.0 - 10 Ways to Attract Raving Customers.

As a masterful storyteller, Stan quickly connects with audiences and tailors his keynotes, workshops, and Goldfish Tank programs to align with each organization’s goals. He’s delivered memorable presentations for Fortune 100 brands such as IBM, Cardinal Health, and Target. Known for his sharp wit and trademark showmanship, Stan goes beyond the all-work-and-no-play methodology to create learning experiences that are both meaningful and fun.

From arriving early and prepared to exceeding expectations, Stan makes it his mission to inspire audiences in ways they just can’t help but talk about — and won’t soon forget.